VP Unity Technologies, Laura Palmer: Going The Extra Mile: Forging Meaningful Customer Connections

Guest: Laura Palmer, Vice President of Sales, Americas & EMEA at Unity Technologies In this episode, we cover: From inside sales to top field rep: How Laura 'demanded the ball', closed a large sales deal, and earned a promotion. (0:52) ... Career changes: Laura's story of leaving Google — and what her decision making process looked like. (8:02) ... Unity Technologies: Unity's successful video game engine — and the applications this technology has outside of gaming. (16:19) ... Create and operate: The 'two sides' to Unity Technologies' business operation — and the company's 'complicated' go-to-market model. (18:55) ... Finding a balance: The framework through which Laura is making decisions on how to run her sales team post-COVID — and the importance of community building within an organization. (23:42) ... People buy from people': Why Laura believes that field sales is not 'dead' — and redefining 'inside sales' to 'strategic sales.' (29:51) ... Going the extra mile: Joubin and Laura share stories about the value of building relationships with business customers by physically showing up. (32:59) ... Gaining satisfaction as a leader by helping people grow and learn — and how women can help other women succeed in business. (38:24) ... How Laura defines grit. (43:19)