Panel: How These Three E-commerce Leaders Think About Hiring Retail Media Talent

In this episode, we hear from industry experts Brian Dudzinski, Alicia Ponzani, and Brea Keating as they discuss the multifaceted nature of e-commerce roles. Brian emphasizes the need for versatile talent who can adapt to ever-changing platforms. Alicia shares insights on defining the balance between sales and marketing in job descriptions to attract the right candidates. Brea compares e-commerce professionals to 'roller coaster people' who thrive on unpredictability and excitement, highlighting the importance of adaptability in this dynamic field.CHAPTERS:(00:00) About Today's Topic(00:39) About the Show(01:01) Wanted:Unicorn by Brian Dudzinski(01:54) Defining the balance by Alicia Ponzani(03:04) Two types of people by Brea Keating(04:22) OutroSOCIAL LINKS:Website: https://www.retailmediabreakfastclub.comLinkedIn: https://www.linkedin.com/in/kiri-masters/YouTube: https://www.youtube.com/@retailmediabreakfastclubApple: https://podcasts.apple.com/us/podcast/retail-media-breakfast-club/id1782187624//Spotify: https://open.spotify.com/show/3s5MuqcrsOmQDKn3uMYJKbPRODUCED BY:https://aipodcast.ing