91 - Cyber Monday/Black Friday Promotion Planning

Send us a text In this episode of the Sports Marketing Machine podcast, Jeremy Neisser discusses strategies for maximizing fan engagement and sales during Black Friday and Cyber Monday. He emphasizes the importance of offering two distinct deals to reduce decision fatigue, the necessity of early pre-promotion to build excitement, and the critical nature of tracking and analyzing results to refine future strategies. The episode is packed with actionable insights and creative ideas for s...