Dialogues not definitions: how Porsche doubled its business in a decade

In this fourth episode of the Luxury Society Podcast, Robin Swithinbank and David Sadigh explore the remarkable rise of Porsche with rare insights from Deniz Keskin, Director of Brand Management and Partnerships, Porsche. Recorded at Soho House Summit at Soho Farmhouse in the UK’s cotswolds, the conversation reveals how the brand rejected rigid definitions in favor of internal dialogue, emotional connection, and a bold reimagining of what luxury can mean. In this episode: The Power of Purpose...