476 Episodes

  1. 353: Mastering change – with David Schonthal

    Published: 9/27/2021
  2. TEI 352: Improve how you get customer insights – with Darshan Mehta 

    Published: 9/20/2021
  3. 351: Journey to Product VP – with Liron Lifshitz-Yadin

    Published: 9/13/2021
  4. 350: Market segmentation and product pricing – with Dan Balcauski 

    Published: 9/6/2021
  5. 349: How product managers can and should become innovation choreographers – with Dan McClure

    Published: 8/30/2021
  6. Special: Are You a Product Manager or a Problem Manager – with Steve Johnson

    Published: 8/23/2021
  7. 348: How product managers can help to future-proof organizations – with Jonathan Brill

    Published: 8/16/2021
  8. 347: What most product managers get wrong about product management – with Grant Hunter

    Published: 8/9/2021
  9. 346: Building a product management group from scratch in a rapidly growing company – with Kenton Hansen

    Published: 8/2/2021
  10. 345: How to use Jobs-to-be-Done to be a market detective – with Dave Duncan, PhD

    Published: 7/26/2021
  11. 344: State of product management performance in 2021 – with Greg Geracie

    Published: 7/19/2021
  12. 343: How product managers can communicate to influence – with Tina Frey Clements

    Published: 7/12/2021
  13. 342: Conjoint the correct way – with Patty Yanes

    Published: 7/5/2021
  14. 341: Using the data warehouse to make better product decisions – with Jeremy Levy

    Published: 6/28/2021
  15. 340: Lean product development – with Steve Stucky

    Published: 6/21/2021
  16. 339: Overcome the challenges innovation leaders have – with Scott Kirsner

    Published: 6/14/2021
  17. TEI 338: Better OKRs, with the person who wrote the original OKR book – with Christina Wodtke

    Published: 6/7/2021
  18. TEI 337: An expanded perspective on UX to make better products – with Mark Baldino

    Published: 5/31/2021
  19. TEI 336: Pricing software products right – with Ajit Ghuman

    Published: 5/24/2021
  20. TEI 335: JTBD tips from a veteran practitioner – with Bob Moesta

    Published: 5/17/2021

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Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To learn about all seven areas and assess your strengths in product mastery, go to my website -- https://productmasterynow.com -- and click the Podcast button at the top of the page. Hosted by Chad McAllister, product management professor and practitioner.