477 Episodes

  1. TEI 113: Innovation tools – with Evan Shellshear

    Published: 2/27/2017
  2. TEI 112: Lean marketing for product managers – with Joe Dager

    Published: 2/20/2017
  3. TEI 111: How SPICES help product managers build insanely great products – with David Fradin

    Published: 2/13/2017
  4. TEI 110: How GE’s FirstBuild creates products – with Taylor Dawson

    Published: 2/6/2017
  5. TEI 109: How product managers can design the organization they want – with John Latham, PhD

    Published: 1/30/2017
  6. TEI 108: Communicating design in product management – with Latif Nanji

    Published: 1/23/2017
  7. TEI 107: Create group flow for radical innovation – with Laurie Buss

    Published: 1/16/2017
  8. TEI 106: Jobs to be done – with Tony Ulwick

    Published: 1/9/2017
  9. TEI 105: Highlights from valuable 2016 interviews with savvy product management insiders – with Chad McAllister, PhD

    Published: 1/2/2017
  10. TEI 104: Storytelling for innovation – with Michael Margolis

    Published: 12/26/2016
  11. TEI 103: How Karcher developed a new product that captured the market – with Bill Ott

    Published: 12/19/2016
  12. TEI 102: Executive coaching for product managers – with Evan Roth

    Published: 12/12/2016
  13. TEI 101: 9 traits of highly innovative people- with Tamara Kleinberg

    Published: 12/5/2016
  14. TEI 100: Celebrating 100 episodes for product managers – with host Chad McAllister

    Published: 11/28/2016
  15. TEI 099: Speaking with confidence and gravitas – with Caroline Goyder

    Published: 11/24/2016
  16. TEI 098: When product managers’ good ideas are not enough-with Samuel Bacharach

    Published: 11/24/2016
  17. TEI 097: How product managers pitch and sell ideas to managers – with Chris Westfall

    Published: 11/24/2016
  18. TEI 096: Conjoint analysis for product managers- with Brian Ottum, PhD

    Published: 10/31/2016
  19. TEI 095: Product line roadmapping for product managers – with Paul O’Connor

    Published: 10/24/2016
  20. TEI 094: Creating product roadmaps for product managers – with Jim Semick

    Published: 10/17/2016

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Welcome to Product Mastery Now, where you learn the 7 knowledge areas for product mastery. We teach the product management practices that elevate your influence and create products your customers love as you move toward product mastery. To learn about all seven areas and assess your strengths in product mastery, go to my website -- https://productmasterynow.com -- and click the Podcast button at the top of the page. Hosted by Chad McAllister, product management professor and practitioner.